lego

Director and animator Rogier Wieland, no stranger to high profile campaigns, once again celebrates the creative process in his refined, yet raw and sweetly rebellious way. Brilliantly executed, expertly paced and lit…this multimedia spot for Lego takes us back to our collective plastic block roots. Click here to go even deeper retro with his past series for yet another indispensable ingredient for the creative life, Moleskine journals. Then read on to watch the totally tubular and mega-rocking making-of video.

blog by vera long

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